A Special (and Sustainable!) Gift — the Honest Family Tree

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A Special (and Sustainable!) Gift — the Honest Family Tree

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He who plants a tree, plants a hope” – Lucy Larcom

When we set out to create a holiday gift for our Honest community, we wanted to create something that would bring delight while still upholding our commitment to social responsibility and sustainability. We wanted a gift that would keep on giving. Thus, the concept of the Honest Family Tree was born.

We partnered with an organic nursery in Northern California, The Jonsteen Company, to put together an assortment of living evergreen tree seedlings that would be sent to our members across the country. Called “Honest Family Trees,” these 1-2 year old Cedar, Spruce, Fir, and Sequoia trees will provide ongoing beauty and environmental support for generations to come.

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Watch our quick video for a glimpse behind-the-scenes on the history of these trees and an easy tutorial on how to plant your tree at home:

So why trees?

  • Trees teach children about nature and inspire the imagination
  • Trees lessen air pollution by cleaning the air
  • Trees provide food and shelter for wildlife
  • Trees conserve energy by providing shade and cooling the air around them
  • And of course, trees are beautiful!

We hope that you and your loved ones will join us in planting over 65,000 trees across the United States this holiday season. Thank you for being a part of our Honest family!

Share your tree-planting experience with us on Facebook, Twitter, and Instagram using #HonestFamilyTree. You can also check out photos of the rest of our Honest family planting their trees by following this link to Facebook.